
Hens YouTube Channel Earnings Report & Research
Gaming
Live Hens YouTube earnings, subscriber growth and view statistics: 229.0K subscribers, 78.0M lifetime views and an estimated 1.1M views per month.
Hens
How much does Hens make on YouTube?
| Hens YouTube earnings | Low | Mid | High |
|---|---|---|---|
| Ad revenue per month | $1,601 | $3,773 | $5,831 |
| Sponsorship per video (integrated mention) | $702 | $1,003 | $1,404 |
| Channel partner retainer per month | $7,035 | $10,050 | $14,070 |
| Estimated total per month (1 sponsored video) | $9,338 | $14,826 | $21,305 |
| Estimated total per year | $112.1K | $177.9K | $255.7K |
YouTube ad earnings only
Sponsors, retainers, memberships, products and affiliates excluded
Modelled 90 days
$11,676
Modelled across the latest 90-day period from the channel's estimated monthly views, with cumulative earnings shown from day one to day 90. The graph applies the $3.3 RPM in USD; it excludes sponsors and every other income source, and is not a creator-disclosed payout.
Hens modelled monthly earnings mix
How the middle estimate is divided across YouTube ads, one integrated sponsorship, and an ongoing channel partnership.
- YouTube ad revenue25.4%
- One integrated sponsorship6.8%
- Channel partner retainer67.8%
| # | Category | Monthly value | Share |
|---|---|---|---|
| 1 | YouTube ad revenue | $3,773 | 25.4% |
| 2 | One integrated sponsorship | $1,003 | 6.8% |
| 3 | Channel partner retainer | $10,050 | 67.8% |
Planning model only, not disclosed income. The sponsorship slice assumes one sponsored video; the separate ad earnings graph above excludes sponsors and retainers.
Hens is estimated to earn $9,338 to $21,305 a month from ads, one sponsorship and a channel retainer. Test it in the YouTube ad revenue calculator — full methodology below.
Weekly channel metrics
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Hens channel insights
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View subscription plansHens growth roadmap
Estimated subscriber growth, upcoming view milestones and the sponsorship tiers this channel is heading towards, based on its current pace.
Subscribers per month
+6,354
About 330,844 subscribers in 12 months
Views per month
+1,143,349
Growing about 5.1% per month
Current sponsor tier
Established creator
$2,000 - $6,000 per sponsored video
Next subscriber milestones
Estimated time to each milestone at the current pace.
Mid-tier creator
Premium deals
Gold Play Button
Next view milestones
Lifetime view targets and when they should land.
Next sponsorship tiers
Typical rates brands pay per sponsored video as Hens reaches each subscriber tier.
$6,000 - $20,000 per video
From 500,000 subscribers · ~2.0 years
$15,000 - $50,000 per video
From 1,000,000 subscribers · ~3.3 years
$40,000 - $150K per video
From 5,000,000 subscribers · ~6.2 years
Roadmap figures are estimates modelled from public subscriber, view and upload data. They are not financial advice or guaranteed outcomes.
How much could Hens potentially make from channel memberships?
We found no public sign that Hens has the Join button switched on, so the figures below are what memberships could be worth if they were enabled, not money being earned today. What we can do is model it. The sum is simple: estimated paying members × average membership price, less the 30% YouTube keeps on every membership payment.
Where memberships appear on YouTube
Hens
229.0K subscribers
| Hens membership earnings | Low | Mid | High |
|---|---|---|---|
| Members converting from subscribers | 0.30% | 0.60% | 1.14% |
| Estimated paying members | 685 | 1,369 | 2,602 |
| Average membership price | $7.69 | $7.69 | $7.69 |
| Members revenue per month (before YouTube cut) | $5,268 | $10,528 | $20,009 |
| Creator keeps after YouTube's 30% cut | $3,687 | $7,369 | $14,007 |
| Membership earnings per year | $44,248 | $88,432 | $168.1K |
The working, step by step
- Start with a Gaming benchmark conversion of 0.40% of subscribers paying for a membership.
- Adjust for audience size: at 229.0K subscribers we apply a 1.15× factor, because very large audiences contain far more passive viewers.
- Adjust for loyalty: 1.1M monthly views against that subscriber base gives a 1.3× factor.
- That lands on an expected 0.60% conversion, or about 1,369 paying members. The low case halves it, the high case is roughly double, covering the spread seen across real channels.
- Price each member at the blended $7.69 average across a standard tier ladder: $4.99 (70% of members), $9.99 (22% of members), $24.99 (8% of members).
- Multiply members by price, then take off YouTube's 30% cut to get what Hens actually keeps: $7,369 a month in the mid case, or $88,432 a year.
Until Hens switches the Join button on, membership income is zero regardless of the numbers above. Channels that run members-only videos, Discord perks or loyalty badges usually sit at the high end, while channels that enable memberships and never mention them sit below the low case. These are planning estimates from public data, not disclosed earnings, and not financial advice.
Hens channel history
Hens opened its YouTube channel on 27 May 2007, which makes it 19 years and 6 months old. Across that run it has published 747 videos and collected 78.0M lifetime views. YouTube does not publish historic snapshots, so the year by year split below is modelled from those lifetime totals using a standard growth curve.
Started
May 2007
Years active
19
Uploads per year
39
Lifetime views
78.0M
Growth over time
Dotted lines and faded bars show a projection for next year based on the current pace, not real figures.
| Year | Views that year | Total views | Subscribers | Uploads that year | Estimated ad earnings |
|---|---|---|---|---|---|
| 2007 | 6.7K | 6.7K | 20 | 10(10) | $112 - $410 |
| 2008 | 10.4K | 17.1K | 50 | 12(22) | $174 - $635 |
| 2009 | 16.1K | 33.2K | 97 | 13(35) | $270 - $985 |
| 2010 | 25.0K | 58.1K | 171 | 15(50) | $419 - $1,527 |
| 2011 | 38.7K | 96.8K | 284 | 16(66) | $649 - $2,367 |
| 2012 | 60.0K | 156.8K | 460 | 18(84) | $1,007 - $3,668 |
| 2013 | 92.9K | 249.7K | 733 | 20(104) | $1,561 - $5,686 |
| 2014 | 144.0K | 393.7K | 1.2K | 23(127) | $2,419 - $8,814 |
| 2015 | 223.3K | 617.0K | 1.8K | 26(153) | $3,750 - $13,662 |
| 2016 | 346.0K | 963.0K | 2.8K | 29(182) | $5,813 - $21,177 |
| 2017 | 536.4K | 1.5M | 4.4K | 32(214) | $9,010 - $32,825 |
| 2018 | 831.4K | 2.3M | 6.8K | 36(250) | $13,966 - $50,878 |
| 2019 | 1.3M | 3.6M | 10.6K | 40(290) | $21,648 - $78,862 |
| 2020 | 2.0M | 5.6M | 16.5K | 45(335) | $33,555 - $122.2K |
| 2021 | 3.1M | 8.7M | 25.6K | 51(386) | $52,010 - $189.5K |
| 2022 | 4.8M | 13.5M | 39.6K | 57(443) | $80,616 - $293.7K |
| 2023 | 7.4M | 20.9M | 61.5K | 64(507) | $125K - $455.2K |
| 2024 | 11.5M | 32.5M | 95.3K | 71(578) | $193.7K - $705.5K |
| 2025 | 17.9M | 50.3M | 147.7K | 80(658) | $300.2K - $1.1M |
| 2026 | 27.7M | 78.0M | 229.0K | 89(747) | $465.3K - $1.7M |
| 2027(projected) | 27.7M | 105.7M | 310.3K | 89(836) | $465.3K - $1.7M |
The strongest stretch on record is 2026, with an estimated 27.7M views and roughly $465.3K to $1.7M in ad revenue for the year.
Past earnings peaks
These are the biggest performing uploads we can see for Hens, with the ad revenue each one is estimated to have generated.

Dead by Daylight Is In BIG TROUBLE
379.5K views · 23 September 2026
$531 - $1,935

The Winstreak That Changed DBD Forever
275.7K views · 31 August 2026
$385 - $1,405

Top Tier Jason vs Springtrap Showcase | Dead by Daylight
197.3K views · 5 October 2026
$276 - $1,006

Our Final Attempt... | Group Copycat Ep. 4
135.2K views · 14 October 2026
$189 - $689

The Twisted Reality Of Halloween The Game
72.7K views · 14 September 2026
$101 - $370
Lifetime views, subscriber counts and upload dates come straight from YouTube. The yearly split and every earnings figure here are estimates built from public data, not disclosed earnings, and not financial advice.
Want the full record? See the Hens channel history with every report, name change and earnings figure over time.
Hens AdSense monetisation
Channel tags
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Hens YouTube earnings, income and channel analysis: the full guide
How much does Hens make on YouTube per month?
To answer how much does Hens make, Branzly runs the channel's estimated 1.1M monthly views through the same ad revenue calculator used across the site: a Gaming RPM of $1.4-$5.1 from 2026 niche benchmarks, with the headline figure taken at the middle of that range ($3.3), the same RPM used in the home page calculator. That puts Hens YouTube ad revenue at roughly $1,601 to $5,831 per month, or $19,208 to $69,973 per year from AdSense alone.
RPM is what the channel actually keeps per 1,000 views after YouTube's 45% revenue share, unfilled ad inventory and ad blockers, which is why these Hens earnings figures sit far below the advertiser-side CPM quotes you may see elsewhere. Views from Tier 1 countries such as the United States, United Kingdom, Canada and Australia pay the most, while Shorts views pay a fraction of long-form RPM.
How much does Hens charge for a sponsorship?
On top of ad revenue, we assume one integrated-mention sponsorship per month priced on 104.5K average views per video at a Gaming / Entertainment cost-per-view rate of $0.01 with a 0.8× niche multiplier — the identical model in our sponsorship calculator. That suggests a Hens sponsored video is worth about $702 to $1,404, with a fair midpoint near $1,003.
Sponsorship pricing follows views and engagement, not subscriber count, so a large channel with a quiet video is still only paid for the views that video earns. Brands asking "how much does it cost to sponsor Hens?" should expect dedicated videos to cost two to three times an integrated mention.
Hens brand deals and channel partner retainers
Channel-level deals work differently again. A retainer is an ongoing fee for a set of deliverables each month, not the sum of every slot the channel could sell, so pricing follows published size bands. With 229.0K subscribers, Hens sits in the Mid-tier (100K-500K subs) band, where retainers typically run $4,000 to $15,000 a month. Niche demand, engagement, cadence across 11 uploads a month and how much of the audience watches each upload decide where in that band a deal lands. Spread back across uploads, that adds about $914 of value to each video.
Hens net worth and yearly YouTube income
Put simply, Hens YouTube earnings are estimated at roughly $9,338 to $21,305 per month when ad revenue, one sponsored integrated mention and a retainer are combined, or about $112.1K to $255.7K per year. Channels that publish more sponsored videos, sell merchandise or courses, run memberships, or earn affiliate commissions typically make more than this range.
Net worth estimates for YouTubers like Hens usually start from several years of this yearly income, minus taxes, team costs and production spend. Treat any Hens net worth figure as a planning range, not a disclosed number.
Who is Hens on YouTube?
Hens (@hens333) is a gaming YouTube channel that has published 747 videos and accumulated 78,044,216 lifetime views from an audience of 229,000 subscribers. It continues to publish content for viewers interested in gaming topics. In the creator's own words: "Hi! I'm Hens I create Youtube Videos!" Branzly analyses Hens using public YouTube data so creators, brands and media buyers can understand the channel's size, output and likely earning power before they reach out, benchmark against it, or plan a collaboration.
Hens subscriber count and audience size
Hens currently has 229,000 subscribers, a figure that places the channel in the established mid-tier tier of YouTube creators. Total channel views stand at 78,044,216, and average views per video sit at approximately 104,477. The ratio of lifetime views to subscribers is about 340.8 views for every subscriber, which indicates a strong reach beyond the subscribed audience, typically driven by search, suggested video placements or Shorts distribution. Branzly estimates recent activity at roughly 1,143,349 views per month based on the channel's most recent uploads and publishing history, which is the number our ad revenue calculator uses to model earnings.
Most viewed videos and Shorts on Hens
The most-watched long-form video currently visible for Hens is "Dead by Daylight Is In BIG TROUBLE" with 379,483 views. The channel has no recent Shorts in the sampled uploads, so its reach is driven mainly by long-form content. Top-performing titles are worth studying because they reveal which hooks, formats and topics the algorithm rewards for this audience. For brands, they also show the realistic ceiling of a sponsored placement: a dedicated integration on a channel of this size will usually land somewhere between the average video performance of 104,477 views and the outliers shown above.
Estimated Hens YouTube earnings
Based on an estimated 1,143,349 monthly views and typical gaming CPM ranges, Hens could earn roughly $1,600 to $5,831 per month from YouTube ad revenue, or approximately $19,208 to $69,972 per year. These figures reflect the AdSense share only. Most channels of this size also earn from brand sponsorships, affiliate links, memberships, merchandise and product sales, so total creator income is commonly several times the advertising estimate. Sponsorship value is usually priced per view rather than per thousand impressions, and gaming audiences typically command mid-range rates because of advertiser demand in that vertical.
What niche and category is Hens in?
Branzly classifies Hens under the Gaming category using the channel's description, keywords, topic signals and the language of its best-performing uploads. Category matters more than raw subscriber count when estimating revenue: a gaming channel attracts a specific set of advertisers, and CPMs vary widely between verticals such as finance, software, education, gaming and entertainment. Public channel keywords include Dead by Daylight, DBD, Hens333, Ace, Killer, Hens, Dbd Gameplay, which supports this classification. Use the Branzly ad revenue, sponsorship and financial freedom calculators to model how a channel like Hens converts views into monthly income, sponsorship pricing and long-term wealth.
How these numbers are produced
Every figure on this page comes from the public YouTube Data API, refreshed each time Hens is searched on Branzly. Subscriber counts, view counts and video counts are reported directly by YouTube. Monthly views are an estimate: YouTube does not publish per-month analytics for channels you do not own, so Branzly reconstructs recent performance from the views of the channel's latest uploads, falling back to lifetime views divided by channel age when recent data is sparse. Revenue ranges are modelled estimates, not disclosed earnings, and actual payouts depend on monetisation status, watch time, ad formats, seasonality, audience geography and YouTube's revenue share. Nothing on this page is financial advice, and Branzly is not affiliated with or endorsed by Hens or YouTube.
Gaming YouTube RPM and CPM explained
Gaming channels like Hens sit in the Gaming RPM bracket. Advertisers pay more for audiences that buy — finance, business and tech pay the highest rates, while entertainment, gaming and music rely on huge view volume. Seasonality matters too: Q4 ad rates commonly run 30–50% higher than January.
How Branzly estimates Hens YouTube earnings
Every figure on this Hens channel earnings report comes from public YouTube Data API statistics — subscribers, lifetime views, video count and recent upload performance — refreshed when the report is opened. Estimates are modelled, not disclosed income, and not financial advice. Want to test your own assumptions? Open the YouTube money calculator or browse brands that already sponsor similar creators in the sponsors directory.
Estimates only - not financial advice. Branzly is not affiliated with YouTube.
Turn Hens's income into financial freedom
We have prefilled the monthly income with the estimate on this page. Change the savings rate and see how quickly that income buys the freedom to stop working, using the 4 percent rule.
- Freedom number
- $668.9K
- Invested each month
- $1,486
- Freedom age
- 50
- Passive income then
- $2,230/mo
Saving 40 percent of that income reaches the freedom number in about 20 years, around age 50.
Open the full financial freedom calculatorProjections are estimates that ignore tax, inflation and market swings, and they are not financial advice.
Hens YouTube earnings and subscriber growth: quick answers
How much does Hens earn on YouTube?
Branzly estimates Hens YouTube earnings at roughly $1,600 to $5,831 per month, or about $19,208 to $69,972 per year from advertising, based on an estimated 1,143,349 monthly views and typical gaming CPM rates. Sponsorships, affiliate income and merchandise are not included and often exceed ad revenue.
What is the Hens YouTube subscriber growth rate?
Hens has 229,000 subscribers. Recent momentum is modelled in the Future projection tab above, where you can adjust the monthly growth assumption yourself.
How many views does Hens get per month?
Branzly estimates 1,143,349 views per month for Hens, reconstructed from the performance of its most recent uploads. Lifetime views stand at 78,044,216 across 747 videos, averaging about 104,477 views per video.
What is the most viewed Hens video?
The most viewed video currently visible for Hens is "Dead by Daylight Is In BIG TROUBLE" with 379,483 views.
How much should a brand pay to sponsor Hens?
Sponsorship pricing follows views rather than subscribers. With around 104,477 views per video, a dedicated integration on Hens would typically be priced on a cost-per-view basis for the gaming niche. Use the Branzly sponsorship rate calculator to model low, fair and premium rates.
Researching Hens YouTube earnings, Hens YouTube subscriber growth, Hens YouTube income per month, how much does Hens make on YouTube? Every figure here is refreshed from the public YouTube Data API each time this report is opened.
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