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    INSIGHTS IAS profile picture

    INSIGHTS IAS

    @insights_iasEducationIndiaActive since April 2015
    Subscribers
    624,000
    Total views
    41,759,549
    Videos
    4,766
    Est. monthly views
    166,982
    Grade
    16,025th
    SB Rank
    801st
    Subscribers Rank
    23,946th
    Views Rank
    80th
    US Rank
    16th
    Category Rank

    INSIGHTS IAS YouTube Channel Earnings Report & Research

    EducationActive since April 2015.

    Live INSIGHTS IAS YouTube earnings, subscriber growth and view statistics: 624.0K subscribers, 41.8M lifetime views and an estimated 167.0K views per month.

    6,240
    Subscribers for the last 30 days
    166,982
    Views for the last 30 days
    $450 - $1,135
    Monthly Estimated Earnings
    $5,410 - $13,625
    Yearly Estimated Earnings

    INSIGHTS IAS channel insights

    INSIGHTS IAS channel insights are for members

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    Weekly channel metrics

    Members see INSIGHTS IAS's weekly uploads, views, subscriber growth and engagement score in one chart.

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    How much does INSIGHTS IAS make on YouTube?

    INSIGHTS IAS YouTube earningsLowMidHigh
    Ad revenue per month$451$802$1,135
    Sponsorship per video (integrated mention)$106$151$212
    Channel partner retainer per month$10,658$15,226$21,316
    Estimated total per month (1 sponsored video)$11,215$16,179$22,663
    Estimated total per year$134.6K$194.1K$272K

    YouTube ad earnings only

    Sponsors, retainers, memberships, products and affiliates excluded

    Modelled 90 days

    $2,475

    Modelled across the latest 90-day period from the channel's estimated monthly views, with cumulative earnings shown from day one to day 90. The graph applies the $4.8 RPM in USD; it excludes sponsors and every other income source, and is not a creator-disclosed payout.

    INSIGHTS IAS modelled monthly earnings mix

    How the middle estimate is divided across YouTube ads, one integrated sponsorship, and an ongoing channel partnership.

    $16,179modelled per month
    1. YouTube ad revenue5.0%
    2. One integrated sponsorship0.9%
    3. Channel partner retainer94.1%
    #CategoryMonthly valueShare
    1YouTube ad revenue$8025.0%
    2One integrated sponsorship$1510.9%
    3Channel partner retainer$15,22694.1%

    Planning model only, not disclosed income. The sponsorship slice assumes one sponsored video; the separate ad earnings graph above excludes sponsors and retainers.

    INSIGHTS IAS is estimated to earn $11,215 to $22,663 a month from ads, one sponsorship and a channel retainer. Test it in the YouTube ad revenue calculator — full methodology below.

    INSIGHTS IAS growth roadmap

    Estimated subscriber growth, upcoming view milestones and the sponsorship tiers this channel is heading towards, based on its current pace.

    Subscribers per month

    +4,843

    About 684,836 subscribers in 12 months

    Views per month

    +166,982

    Growing about 0.8% per month

    Current sponsor tier

    Mid-tier partner

    $6,000 - $20,000 per sponsored video

    Next subscriber milestones

    Estimated time to each milestone at the current pace.

    1,000,000 subscribers~5.1 years

    Gold Play Button

    5,000,000 subscribers~22 years

    Household name

    10,000,000 subscribers~29 years

    Diamond Play Button

    Next view milestones

    Lifetime view targets and when they should land.

    50,000,000 views~3.5 years
    100,000,000 views~14 years
    500,000,000 views~32 years

    Next sponsorship tiers

    Typical rates brands pay per sponsored video as INSIGHTS IAS reaches each subscriber tier.

    Premium partner

    $15,000 - $50,000 per video

    From 1,000,000 subscribers · ~5.1 years

    Flagship partner

    $40,000 - $150K per video

    From 5,000,000 subscribers · ~22 years

    Campaign headliner

    $100K - $300K per video

    From 10,000,000 subscribers · ~29 years

    Roadmap figures are estimates modelled from public subscriber, view and upload data. They are not financial advice or guaranteed outcomes.

    How much could INSIGHTS IAS potentially make from channel memberships?

    We found no public sign that INSIGHTS IAS has the Join button switched on, so the figures below are what memberships could be worth if they were enabled, not money being earned today. What we can do is model it. The sum is simple: estimated paying members × average membership price, less the 30% YouTube keeps on every membership payment.

    Where memberships appear on YouTube

    I

    INSIGHTS IAS

    624.0K subscribers

    Join£
    This is the Join button, sitting next to Subscribe on INSIGHTS IAS's channel page. When a viewer clicks it they pick a monthly tier and pay through YouTube. That recurring payment is the membership revenue modelled below.
    Typical tier ladder:$4.99/mo$9.99/mo$24.99/mo
    INSIGHTS IAS membership earningsLowMidHigh
    Members converting from subscribers0.17%0.35%0.66%
    Estimated paying members1,0922,1844,150
    Average membership price$7.69$7.69$7.69
    Members revenue per month (before YouTube cut)$8,397$16,795$31,914
    Creator keeps after YouTube's 30% cut$5,878$11,756$22,339
    Membership earnings per year$70,539$141.1K$268.1K

    The working, step by step

    1. Start with a Education benchmark conversion of 0.50% of subscribers paying for a membership.
    2. Adjust for audience size: at 624.0K subscribers we apply a 1× factor, because very large audiences contain far more passive viewers.
    3. Adjust for loyalty: 167.0K monthly views against that subscriber base gives a 0.7× factor.
    4. That lands on an expected 0.35% conversion, or about 2,184 paying members. The low case halves it, the high case is roughly double, covering the spread seen across real channels.
    5. Price each member at the blended $7.69 average across a standard tier ladder: $4.99 (70% of members), $9.99 (22% of members), $24.99 (8% of members).
    6. Multiply members by price, then take off YouTube's 30% cut to get what INSIGHTS IAS actually keeps: $11,756 a month in the mid case, or $141.1K a year.

    Until INSIGHTS IAS switches the Join button on, membership income is zero regardless of the numbers above. Channels that run members-only videos, Discord perks or loyalty badges usually sit at the high end, while channels that enable memberships and never mention them sit below the low case. These are planning estimates from public data, not disclosed earnings, and not financial advice.

    INSIGHTS IAS channel history

    INSIGHTS IAS opened its YouTube channel on 23 April 2015, which makes it 11 years and 7 months old. Across that run it has published 4.8K videos and collected 41.8M lifetime views. YouTube does not publish historic snapshots, so the year by year split below is modelled from those lifetime totals using a standard growth curve.

    Started

    April 2015

    Years active

    11

    Uploads per year

    433

    Lifetime views

    41.8M

    Growth over time

    Dotted lines and faded bars show a projection for next year based on the current pace, not real figures.

    YearViews that yearTotal viewsSubscribersUploads that yearEstimated ad earnings
    2015120.1K120.1K1.8K197(197)$3,889 - $9,796
    2016186.1K306.2K4.6K221(418)$6,029 - $15,185
    2017288.4K594.6K8.9K248(666)$9,345 - $23,537
    2018447.1K1.0M15.6K277(943)$14,485 - $36,482
    2019693.0K1.7M25.9K311(1.3K)$22,452 - $56,548
    20201.1M2.8M42.0K348(1.6K)$34,802 - $87,649
    20211.7M4.5M66.8K390(2.0K)$53,943 - $135.9K
    20222.6M7.1M105.4K437(2.4K)$83,612 - $210.6K
    20234.0M11.1M165.2K489(2.9K)$129.6K - $326.4K
    20246.2M17.3M257.8K548(3.5K)$200.9K - $505.9K
    20259.6M26.9M401.4K613(4.1K)$311.4K - $784.2K
    202614.9M41.8M624.0K687(4.8K)$482.6K - $1.2M
    2027(projected)14.9M56.7M846.6K687(5.5K)$482.6K - $1.2M

    The strongest stretch on record is 2026, with an estimated 14.9M views and roughly $482.6K to $1.2M in ad revenue for the year.

    Past earnings peaks

    These are the biggest performing uploads we can see for INSIGHTS IAS, with the ad revenue each one is estimated to have generated.

    • UPSC Current Affairs 17 Sep 2026 | Cheetah, Gender Gap Index, Djibouti | Prelims 2027

      UPSC Current Affairs 17 Sep 2026 | Cheetah, Gender Gap Index, Djibouti | Prelims 2027

      12.8K views · 17 September 2026

      $34 - $86

    • Open Session by District Youth Officer | Key Youth Initiatives | MY Bharat | Insights IAS

      Open Session by District Youth Officer | Key Youth Initiatives | MY Bharat | Insights IAS

      10.1K views · 19 September 2026

      $27 - $68

    • From Aspirant to IFS | Executing UPSC Dream Beyond Hurdles |Open Session with Dr. Dayananda Sagar L

      From Aspirant to IFS | Executing UPSC Dream Beyond Hurdles |Open Session with Dr. Dayananda Sagar L

      9.6K views · 15 September 2026

      $25 - $65

    • Mangalore University Study Circle Launch with Vinay Sir! 🏛️🔥 Insights IAS #Shorts #UPSC

      Mangalore University Study Circle Launch with Vinay Sir! 🏛️🔥 Insights IAS #Shorts #UPSC

      8.5K views · 11 September 2026

      $23 - $58

    • UPSC Current Affairs 18 Sep 2026 | EPFO, SEMICON India, Soil Carbon & Sohar Port | Prelims 2027

      UPSC Current Affairs 18 Sep 2026 | EPFO, SEMICON India, Soil Carbon & Sohar Port | Prelims 2027

      6.7K views · 18 September 2026

      $18 - $45

    Lifetime views, subscriber counts and upload dates come straight from YouTube. The yearly split and every earnings figure here are estimates built from public data, not disclosed earnings, and not financial advice.

    Want the full record? See the INSIGHTS IAS channel history with every report, name change and earnings figure over time.

    INSIGHTS IAS AdSense monetisation

    Checking…

    Channel tags

    15
    UPSC preparationUPSC coachingUPSC test seriesUPSC mainsUPSC prelimsUPSC interviewCSATUPSC current affairsUPSC answer writingUPSC strategyUPSC syllabusGS1GS2GS3GS4

    Compare INSIGHTS IAS with another channel

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    INSIGHTS IAS YouTube earnings, income and channel analysis: the full guide

    How much does INSIGHTS IAS make on YouTube per month?

    To answer how much does INSIGHTS IAS make, Branzly runs the channel's estimated 167.0K monthly views through the same ad revenue calculator used across the site: a Education RPM of $2.7-$6.8 from 2026 niche benchmarks, with the headline figure taken at the middle of that range ($4.8), the same RPM used in the home page calculator. That puts INSIGHTS IAS YouTube ad revenue at roughly $451 to $1,135 per month, or $5,410 to $13,626 per year from AdSense alone.

    RPM is what the channel actually keeps per 1,000 views after YouTube's 45% revenue share, unfilled ad inventory and ad blockers, which is why these INSIGHTS IAS earnings figures sit far below the advertiser-side CPM quotes you may see elsewhere. Views from Tier 1 countries such as the United States, United Kingdom, Canada and Australia pay the most, while Shorts views pay a fraction of long-form RPM.

    How much does INSIGHTS IAS charge for a sponsorship?

    On top of ad revenue, we assume one integrated-mention sponsorship per month priced on 8.8K average views per video at a Education cost-per-view rate of $0.01 with a 1.2× niche multiplier — the identical model in our sponsorship calculator. That suggests a INSIGHTS IAS sponsored video is worth about $106 to $212, with a fair midpoint near $151.

    Sponsorship pricing follows views and engagement, not subscriber count, so a large channel with a quiet video is still only paid for the views that video earns. Brands asking "how much does it cost to sponsor INSIGHTS IAS?" should expect dedicated videos to cost two to three times an integrated mention.

    INSIGHTS IAS brand deals and channel partner retainers

    Channel-level deals work differently again. A retainer is an ongoing fee for a set of deliverables each month, not the sum of every slot the channel could sell, so pricing follows published size bands. With 624.0K subscribers, INSIGHTS IAS sits in the Large (500K-1M subs) band, where retainers typically run $10,000 to $22,000 a month. Niche demand, engagement, cadence across 19 uploads a month and how much of the audience watches each upload decide where in that band a deal lands. Spread back across uploads, that adds about $801 of value to each video.

    INSIGHTS IAS net worth and yearly YouTube income

    Put simply, INSIGHTS IAS YouTube earnings are estimated at roughly $11,215 to $22,663 per month when ad revenue, one sponsored integrated mention and a retainer are combined, or about $134.6K to $272K per year. Channels that publish more sponsored videos, sell merchandise or courses, run memberships, or earn affiliate commissions typically make more than this range.

    Net worth estimates for YouTubers like INSIGHTS IAS usually start from several years of this yearly income, minus taxes, team costs and production spend. Treat any INSIGHTS IAS net worth figure as a planning range, not a disclosed number.

    Who is INSIGHTS IAS on YouTube?

    INSIGHTS IAS (@insights_ias) is a education YouTube channel that has published 4,766 videos and accumulated 41,759,549 lifetime views from an audience of 624,000 subscribers. The channel was created in April 2015, which makes it roughly 11 years and 7 months old, and it continues to publish content for viewers interested in education topics. In the creator's own words: "Insights IAS(www.insightsonindia.com) has revolutionized, redefined and simplified UPSC Exam preparation for lakhs of students! It's one of India's most visited websites by UPSC aspirants since it provides holistic guidance and the best content! It is a free online guide for lakhs of aspirants who are unable to join a regular coaching institution either due to financial constraints or due to some" Branzly analyses INSIGHTS IAS using public YouTube data so creators, brands and media buyers can understand the channel's size, output and likely earning power before they reach out, benchmark against it, or plan a collaboration.

    How long has INSIGHTS IAS been active?

    INSIGHTS IAS has been on YouTube for approximately 11 years and 7 months, starting in April 2015. Across that period the channel has averaged around 433 uploads per year, which gives a useful signal about publishing consistency: channels that maintain a steady cadence typically build stronger session watch time and more predictable sponsorship inventory than channels that upload in bursts. Longevity also matters for advertisers, because an established back catalogue keeps generating views long after each video's launch week. With 4,766 videos in the library, INSIGHTS IAS earns a meaningful share of its monthly views from older content rather than from new uploads alone, and that evergreen tail is one reason estimated revenue for education channels can stay stable between releases.

    INSIGHTS IAS subscriber count and audience size

    INSIGHTS IAS currently has 624,000 subscribers, a figure that places the channel in the established mid-tier tier of YouTube creators. Total channel views stand at 41,759,549, and average views per video sit at approximately 8,762. The ratio of lifetime views to subscribers is about 66.9 views for every subscriber, which indicates an audience that is concentrated in the channel's regular, subscribed viewers. Branzly estimates recent activity at roughly 166,982 views per month based on the channel's most recent uploads and publishing history, which is the number our ad revenue calculator uses to model earnings.

    Most viewed videos and Shorts on INSIGHTS IAS

    The most-watched long-form video currently visible for INSIGHTS IAS is "UPSC Current Affairs 17 Sep 2026 | Cheetah, Gender Gap Index, Djibouti | Prelims 2027" with 12,787 views. On the Shorts side, "Mangalore University Study Circle Launch with Vinay Sir! 🏛️🔥 Insights IAS #Shorts #UPSC" leads with 8,542 views. Top-performing titles are worth studying because they reveal which hooks, formats and topics the algorithm rewards for this audience. For brands, they also show the realistic ceiling of a sponsored placement: a dedicated integration on a channel of this size will usually land somewhere between the average video performance of 8,762 views and the outliers shown above.

    Estimated INSIGHTS IAS YouTube earnings

    Based on an estimated 166,982 monthly views and typical education CPM ranges, INSIGHTS IAS could earn roughly $450 to $1,135 per month from YouTube ad revenue, or approximately $5,410 to $13,625 per year. These figures reflect the AdSense share only. Most channels of this size also earn from brand sponsorships, affiliate links, memberships, merchandise and product sales, so total creator income is commonly several times the advertising estimate. Sponsorship value is usually priced per view rather than per thousand impressions, and education audiences typically command mid-range rates because of advertiser demand in that vertical.

    What niche and category is INSIGHTS IAS in?

    Branzly classifies INSIGHTS IAS under the Education category using the channel's description, keywords, topic signals and the language of its best-performing uploads. Category matters more than raw subscriber count when estimating revenue: a education channel attracts a specific set of advertisers, and CPMs vary widely between verticals such as finance, software, education, gaming and entertainment. The channel lists IN as its primary country, which further shapes its CPM because advertiser spend differs sharply between geographies. Public channel keywords include UPSC preparation, UPSC coaching, UPSC test series, UPSC mains, UPSC prelims, UPSC interview, CSAT, UPSC current affairs, which supports this classification. Use the Branzly ad revenue, sponsorship and financial freedom calculators to model how a channel like INSIGHTS IAS converts views into monthly income, sponsorship pricing and long-term wealth.

    How these numbers are produced

    Every figure on this page comes from the public YouTube Data API, refreshed each time INSIGHTS IAS is searched on Branzly. Subscriber counts, view counts and video counts are reported directly by YouTube. Monthly views are an estimate: YouTube does not publish per-month analytics for channels you do not own, so Branzly reconstructs recent performance from the views of the channel's latest uploads, falling back to lifetime views divided by channel age when recent data is sparse. Revenue ranges are modelled estimates, not disclosed earnings, and actual payouts depend on monetisation status, watch time, ad formats, seasonality, audience geography and YouTube's revenue share. Nothing on this page is financial advice, and Branzly is not affiliated with or endorsed by INSIGHTS IAS or YouTube.

    Education YouTube RPM and CPM explained

    Education channels like INSIGHTS IAS sit in the Education RPM bracket. Advertisers pay more for audiences that buy — finance, business and tech pay the highest rates, while entertainment, gaming and music rely on huge view volume. Seasonality matters too: Q4 ad rates commonly run 30–50% higher than January.

    How Branzly estimates INSIGHTS IAS YouTube earnings

    Every figure on this INSIGHTS IAS channel earnings report comes from public YouTube Data API statistics — subscribers, lifetime views, video count and recent upload performance — refreshed when the report is opened. Estimates are modelled, not disclosed income, and not financial advice. Want to test your own assumptions? Open the YouTube money calculator or browse brands that already sponsor similar creators in the sponsors directory.

    Estimates only - not financial advice. Branzly is not affiliated with YouTube.

    INSIGHTS IAS YouTube earnings and subscriber growth: quick answers

    How much does INSIGHTS IAS earn on YouTube?

    Branzly estimates INSIGHTS IAS YouTube earnings at roughly $450 to $1,135 per month, or about $5,410 to $13,625 per year from advertising, based on an estimated 166,982 monthly views and typical education CPM rates. Sponsorships, affiliate income and merchandise are not included and often exceed ad revenue.

    What is the INSIGHTS IAS YouTube subscriber growth rate?

    INSIGHTS IAS has 624,000 subscribers since launching in April 2015. That averages about 56,727 new subscribers per year, or roughly 155 per day across the channel's lifetime. Recent momentum is modelled in the Future projection tab above, where you can adjust the monthly growth assumption yourself.

    How many views does INSIGHTS IAS get per month?

    Branzly estimates 166,982 views per month for INSIGHTS IAS, reconstructed from the performance of its most recent uploads. Lifetime views stand at 41,759,549 across 4,766 videos, averaging about 8,762 views per video.

    What is the most viewed INSIGHTS IAS video?

    The most viewed video currently visible for INSIGHTS IAS is "UPSC Current Affairs 17 Sep 2026 | Cheetah, Gender Gap Index, Djibouti | Prelims 2027" with 12,787 views.

    How much should a brand pay to sponsor INSIGHTS IAS?

    Sponsorship pricing follows views rather than subscribers. With around 8,762 views per video, a dedicated integration on INSIGHTS IAS would typically be priced on a cost-per-view basis for the education niche. Use the Branzly sponsorship rate calculator to model low, fair and premium rates.

    Researching INSIGHTS IAS YouTube earnings, INSIGHTS IAS YouTube subscriber growth, INSIGHTS IAS YouTube income per month, how much does INSIGHTS IAS make on YouTube? Every figure here is refreshed from the public YouTube Data API each time this report is opened.

    Turn INSIGHTS IAS's income into financial freedom

    We have prefilled the monthly income with the estimate on this page. Change the savings rate and see how quickly that income buys the freedom to stop working, using the 4 percent rule.

    $
    %
    %
    Freedom number
    $142.7K
    Invested each month
    $317
    Freedom age
    50
    Passive income then
    $476/mo

    Saving 40 percent of that income reaches the freedom number in about 20 years, around age 50.

    Open the full financial freedom calculator

    Projections are estimates that ignore tax, inflation and market swings, and they are not financial advice.

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