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    MATTY MATHESON profile picture

    MATTY MATHESON

    @mattymathesonFoodCanadaActive since March 2006
    Subscribers
    1,640,000
    Total views
    249,709,035
    Videos
    833
    Est. monthly views
    535,417
    Grade
    6,097th
    SB Rank
    304th
    Subscribers Rank
    4,004th
    Views Rank
    30th
    US Rank
    6th
    Category Rank

    MATTY MATHESON YouTube Channel Earnings Report & Research

    FoodActive since March 2006.

    Live MATTY MATHESON YouTube earnings, subscriber growth and view statistics: 1.6M subscribers, 249.7M lifetime views and an estimated 535.4K views per month.

    16,400
    Subscribers for the last 30 days
    535,417
    Views for the last 30 days
    $749 - $2,195
    Monthly Estimated Earnings
    $8,995 - $26,342
    Yearly Estimated Earnings

    MATTY MATHESON channel insights

    MATTY MATHESON channel insights are for members

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    Weekly channel metrics

    Members see MATTY MATHESON's weekly uploads, views, subscriber growth and engagement score in one chart.

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    How much does MATTY MATHESON make on YouTube?

    MATTY MATHESON YouTube earningsLowMidHigh
    Ad revenue per month$750$1,499$2,195
    Sponsorship per video (integrated mention)$3,273$4,676$6,547
    Channel partner retainer per month$18,852$26,932$37,705
    Estimated total per month (1 sponsored video)$22,876$33,108$46,447
    Estimated total per year$274.5K$397.3K$557.4K

    YouTube ad earnings only

    Sponsors, retainers, memberships, products and affiliates excluded

    Modelled 90 days

    $4,636

    Modelled across the latest 90-day period from the channel's estimated monthly views, with cumulative earnings shown from day one to day 90. The graph applies the $2.8 RPM in USD; it excludes sponsors and every other income source, and is not a creator-disclosed payout.

    MATTY MATHESON modelled monthly earnings mix

    How the middle estimate is divided across YouTube ads, one integrated sponsorship, and an ongoing channel partnership.

    $33,108modelled per month
    1. YouTube ad revenue4.5%
    2. One integrated sponsorship14.1%
    3. Channel partner retainer81.3%
    #CategoryMonthly valueShare
    1YouTube ad revenue$1,4994.5%
    2One integrated sponsorship$4,67614.1%
    3Channel partner retainer$26,93281.3%

    Planning model only, not disclosed income. The sponsorship slice assumes one sponsored video; the separate ad earnings graph above excludes sponsors and retainers.

    MATTY MATHESON is estimated to earn $22,876 to $46,447 a month from ads, one sponsorship and a channel retainer. Test it in the YouTube ad revenue calculator — full methodology below.

    MATTY MATHESON YouTube sponsors and brand deals

    We are still scanning MATTY MATHESON’s videos for paid-promotion disclosures, sponsor links and transcript mentions. The dedicated sponsorship report updates automatically as new deals are found.

    Open the full MATTY MATHESON sponsorship report for every detected brand, sponsored video and estimated deal value.

    View MATTY MATHESON sponsors

    MATTY MATHESON growth roadmap

    Estimated subscriber growth, upcoming view milestones and the sponsorship tiers this channel is heading towards, based on its current pace.

    Subscribers per month

    +9,847

    About 1,763,488 subscribers in 12 months

    Views per month

    +535,417

    Growing about 0.8% per month

    Current sponsor tier

    Premium partner

    $15,000 - $50,000 per sponsored video

    Next subscriber milestones

    Estimated time to each milestone at the current pace.

    5,000,000 subscribers~14 years

    Household name

    10,000,000 subscribers~22 years

    Diamond Play Button

    25,000,000 subscribers~31 years

    Global reach

    Next view milestones

    Lifetime view targets and when they should land.

    500,000,000 views~16 years
    1,000,000,000 views~26 years
    5,000,000,000 views~45 years

    Next sponsorship tiers

    Typical rates brands pay per sponsored video as MATTY MATHESON reaches each subscriber tier.

    Flagship partner

    $40,000 - $150K per video

    From 5,000,000 subscribers · ~14 years

    Campaign headliner

    $100K - $300K per video

    From 10,000,000 subscribers · ~22 years

    Roadmap figures are estimates modelled from public subscriber, view and upload data. They are not financial advice or guaranteed outcomes.

    How much could MATTY MATHESON potentially make from channel memberships?

    We found no public sign that MATTY MATHESON has the Join button switched on, so the figures below are what memberships could be worth if they were enabled, not money being earned today. What we can do is model it. The sum is simple: estimated paying members × average membership price, less the 30% YouTube keeps on every membership payment.

    Where memberships appear on YouTube

    M

    MATTY MATHESON

    1.6M subscribers

    Join£
    This is the Join button, sitting next to Subscribe on MATTY MATHESON's channel page. When a viewer clicks it they pick a monthly tier and pay through YouTube. That recurring payment is the membership revenue modelled below.
    Typical tier ladder:$4.99/mo$9.99/mo$24.99/mo
    MATTY MATHESON membership earningsLowMidHigh
    Members converting from subscribers0.08%0.17%0.32%
    Estimated paying members1,3942,7885,297
    Average membership price$7.69$7.69$7.69
    Members revenue per month (before YouTube cut)$10,720$21,440$40,734
    Creator keeps after YouTube's 30% cut$7,504$15,008$28,514
    Membership earnings per year$90,047$180.1K$342.2K

    The working, step by step

    1. Start with a Food benchmark conversion of 0.25% of subscribers paying for a membership.
    2. Adjust for audience size: at 1.6M subscribers we apply a 0.8× factor, because very large audiences contain far more passive viewers.
    3. Adjust for loyalty: 535.4K monthly views against that subscriber base gives a 0.85× factor.
    4. That lands on an expected 0.17% conversion, or about 2,788 paying members. The low case halves it, the high case is roughly double, covering the spread seen across real channels.
    5. Price each member at the blended $7.69 average across a standard tier ladder: $4.99 (70% of members), $9.99 (22% of members), $24.99 (8% of members).
    6. Multiply members by price, then take off YouTube's 30% cut to get what MATTY MATHESON actually keeps: $15,008 a month in the mid case, or $180.1K a year.

    Until MATTY MATHESON switches the Join button on, membership income is zero regardless of the numbers above. Channels that run members-only videos, Discord perks or loyalty badges usually sit at the high end, while channels that enable memberships and never mention them sit below the low case. These are planning estimates from public data, not disclosed earnings, and not financial advice.

    MATTY MATHESON channel history

    MATTY MATHESON opened its YouTube channel on 19 March 2006, which makes it 20 years and 8 months old. Across that run it has published 833 videos and collected 249.7M lifetime views. YouTube does not publish historic snapshots, so the year by year split below is modelled from those lifetime totals using a standard growth curve.

    Started

    March 2006

    Years active

    20

    Uploads per year

    42

    Lifetime views

    249.7M

    Growth over time

    Dotted lines and faded bars show a projection for next year based on the current pace, not real figures.

    YearViews that yearTotal viewsSubscribersUploads that yearEstimated ad earnings
    200613.8K13.8K9110(10)$232 - $680
    200721.4K35.3K23211(21)$360 - $1,054
    200833.2K68.5K45013(34)$558 - $1,634
    200951.5K120.0K78814(48)$865 - $2,534
    201079.8K199.8K1.3K16(64)$1,341 - $3,927
    2011123.7K323.6K2.1K18(82)$2,078 - $6,088
    2012191.8K515.4K3.4K20(102)$3,222 - $9,436
    2013297.3K812.7K5.3K23(125)$4,994 - $14,627
    2014460.8K1.3M8.4K25(150)$7,741 - $22,672
    2015714.3K2.0M13.1K28(178)$11,999 - $35,141
    20161.1M3.1M20.3K32(210)$18,599 - $54,469
    20171.7M4.8M31.6K35(245)$28,829 - $84,428
    20182.7M7.5M49.1K40(285)$44,685 - $130.9K
    20194.1M11.6M76.1K44(329)$69,262 - $202.8K
    20206.4M18.0M118.1K50(379)$107.4K - $314.4K
    20219.9M27.9M183.2K56(435)$166.4K - $487.3K
    202215.4M43.2M284.0K63(498)$257.9K - $755.3K
    202323.8M67.0M440.3K70(568)$399.8K - $1.2M
    202436.9M103.9M682.5K78(646)$619.7K - $1.8M
    202557.2M161.1M1.1M88(734)$960.5K - $2.8M
    202688.6M249.7M1.6M99(833)$1.5M - $4.4M
    2027(projected)88.6M338.3M2.2M99(932)$1.5M - $4.4M

    The strongest stretch on record is 2026, with an estimated 88.6M views and roughly $1.5M to $4.4M in ad revenue for the year.

    Past earnings peaks

    These are the biggest performing uploads we can see for MATTY MATHESON, with the ad revenue each one is estimated to have generated.

    • One Pan Egg Bake for Breakfast, Lunch & Dinner | Cookin’ Somethin’

      One Pan Egg Bake for Breakfast, Lunch & Dinner | Cookin’ Somethin’

      976.7K views · 30 August 2026

      $1,367 - $4,004

    • WHY DID I MAKE THIS?!

      WHY DID I MAKE THIS?!

      478.3K views · 31 July 2026

      $669 - $1,961

    • IS DEEP DISH REALLY CHICAGO BEST PIZZA?!

      IS DEEP DISH REALLY CHICAGO BEST PIZZA?!

      436.2K views · 26 July 2026

      $610 - $1,788

    • The Ultimate Homemade vs. Fast Food Showdown

      The Ultimate Homemade vs. Fast Food Showdown

      415.8K views · 11 October 2026

      $582 - $1,704

    • Egg Salad Sandwiches Don’t Have To Be Boring | Cookin' Somethin'

      Egg Salad Sandwiches Don’t Have To Be Boring | Cookin' Somethin'

      390.8K views · 27 September 2026

      $547 - $1,602

    Lifetime views, subscriber counts and upload dates come straight from YouTube. The yearly split and every earnings figure here are estimates built from public data, not disclosed earnings, and not financial advice.

    Want the full record? See the MATTY MATHESON channel history with every report, name change and earnings figure over time.

    MATTY MATHESON AdSense monetisation

    Checking…

    Channel tags

    2
    matty mathesonmatty mattheson

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    MATTY MATHESON YouTube earnings, income and channel analysis: the full guide

    How much does MATTY MATHESON make on YouTube per month?

    To answer how much does MATTY MATHESON make, Branzly runs the channel's estimated 535.4K monthly views through the same ad revenue calculator used across the site: a Lifestyle / Vlogs RPM of $1.4-$4.1 from 2026 niche benchmarks, with the headline figure taken at the middle of that range ($2.8), the same RPM used in the home page calculator. That puts MATTY MATHESON YouTube ad revenue at roughly $750 to $2,195 per month, or $8,995 to $26,343 per year from AdSense alone.

    RPM is what the channel actually keeps per 1,000 views after YouTube's 45% revenue share, unfilled ad inventory and ad blockers, which is why these MATTY MATHESON earnings figures sit far below the advertiser-side CPM quotes you may see elsewhere. Views from Tier 1 countries such as the United States, United Kingdom, Canada and Australia pay the most, while Shorts views pay a fraction of long-form RPM.

    How much does MATTY MATHESON charge for a sponsorship?

    On top of ad revenue, we assume one integrated-mention sponsorship per month priced on 299.8K average views per video at a Lifestyle cost-per-view rate of $0.01 with a 1× niche multiplier — the identical model in our sponsorship calculator. That suggests a MATTY MATHESON sponsored video is worth about $3,273 to $6,547, with a fair midpoint near $4,676.

    Sponsorship pricing follows views and engagement, not subscriber count, so a large channel with a quiet video is still only paid for the views that video earns. Brands asking "how much does it cost to sponsor MATTY MATHESON?" should expect dedicated videos to cost two to three times an integrated mention.

    MATTY MATHESON brand deals and channel partner retainers

    Channel-level deals work differently again. A retainer is an ongoing fee for a set of deliverables each month, not the sum of every slot the channel could sell, so pricing follows published size bands. With 1.6M subscribers, MATTY MATHESON sits in the Macro (1M-5M subs) band, where retainers typically run $18,000 to $40,000 a month. Niche demand, engagement, cadence across 2 uploads a month and how much of the audience watches each upload decide where in that band a deal lands. Spread back across uploads, that adds about $13,466 of value to each video.

    MATTY MATHESON net worth and yearly YouTube income

    Put simply, MATTY MATHESON YouTube earnings are estimated at roughly $22,876 to $46,447 per month when ad revenue, one sponsored integrated mention and a retainer are combined, or about $274.5K to $557.4K per year. Channels that publish more sponsored videos, sell merchandise or courses, run memberships, or earn affiliate commissions typically make more than this range.

    Net worth estimates for YouTubers like MATTY MATHESON usually start from several years of this yearly income, minus taxes, team costs and production spend. Treat any MATTY MATHESON net worth figure as a planning range, not a disclosed number.

    Who is MATTY MATHESON on YouTube?

    MATTY MATHESON (@mattymatheson) is a food YouTube channel that has published 833 videos and accumulated 249,709,035 lifetime views from an audience of 1,640,000 subscribers. The channel was created in March 2006, which makes it roughly 20 years and 8 months old, and it continues to publish content for viewers interested in food topics. In the creator's own words: "HI I’M MATTY MATHESON WELCOME TO MY YOUTUBE CHANNEL ALL YOU FREAKY DEAKY BABIES!!! COOKIN’ SOMETHIN’ SOMETIMES YOU THINK OF SOMETHING AND YOU WANNA COOK IT SO YOU GET IN THE KITCHEN AND START COOKIN’ SOMETHIN’ YOU WANT ME TO MAKE A DISH? TELL ME! ILL TRY ANYTHING!! JUST A DASH THIS IS MY SELF-PRODUCED, SELF-DIRECTED, FULLY MATTY MATHESON-CONCEPTUALIZED SHOW. JUST A DASH IS THE COOKING SHOW I AL" Branzly analyses MATTY MATHESON using public YouTube data so creators, brands and media buyers can understand the channel's size, output and likely earning power before they reach out, benchmark against it, or plan a collaboration.

    How long has MATTY MATHESON been active?

    MATTY MATHESON has been on YouTube for approximately 20 years and 8 months, starting in March 2006. Across that period the channel has averaged around 42 uploads per year, which gives a useful signal about publishing consistency: channels that maintain a steady cadence typically build stronger session watch time and more predictable sponsorship inventory than channels that upload in bursts. Longevity also matters for advertisers, because an established back catalogue keeps generating views long after each video's launch week. With 833 videos in the library, MATTY MATHESON earns a meaningful share of its monthly views from older content rather than from new uploads alone, and that evergreen tail is one reason estimated revenue for food channels can stay stable between releases.

    MATTY MATHESON subscriber count and audience size

    MATTY MATHESON currently has 1,640,000 subscribers, a figure that places the channel in the million-subscriber tier of YouTube creators. Total channel views stand at 249,709,035, and average views per video sit at approximately 299,771. The ratio of lifetime views to subscribers is about 152.3 views for every subscriber, which indicates a strong reach beyond the subscribed audience, typically driven by search, suggested video placements or Shorts distribution. Branzly estimates recent activity at roughly 535,417 views per month based on the channel's most recent uploads and publishing history, which is the number our ad revenue calculator uses to model earnings.

    Most viewed videos and Shorts on MATTY MATHESON

    The most-watched long-form video currently visible for MATTY MATHESON is "One Pan Egg Bake for Breakfast, Lunch & Dinner | Cookin’ Somethin’" with 976,718 views. On the Shorts side, "WHY DID I MAKE THIS?!" leads with 478,299 views. Top-performing titles are worth studying because they reveal which hooks, formats and topics the algorithm rewards for this audience. For brands, they also show the realistic ceiling of a sponsored placement: a dedicated integration on a channel of this size will usually land somewhere between the average video performance of 299,771 views and the outliers shown above.

    Estimated MATTY MATHESON YouTube earnings

    Based on an estimated 535,417 monthly views and typical food CPM ranges, MATTY MATHESON could earn roughly $749 to $2,195 per month from YouTube ad revenue, or approximately $8,995 to $26,342 per year. These figures reflect the AdSense share only. Most channels of this size also earn from brand sponsorships, affiliate links, memberships, merchandise and product sales, so total creator income is commonly several times the advertising estimate. Sponsorship value is usually priced per view rather than per thousand impressions, and food audiences typically command mid-range rates because of advertiser demand in that vertical.

    What niche and category is MATTY MATHESON in?

    Branzly classifies MATTY MATHESON under the Food category using the channel's description, keywords, topic signals and the language of its best-performing uploads. Category matters more than raw subscriber count when estimating revenue: a food channel attracts a specific set of advertisers, and CPMs vary widely between verticals such as finance, software, education, gaming and entertainment. The channel lists CA as its primary country, which further shapes its CPM because advertiser spend differs sharply between geographies. Public channel keywords include matty matheson, matty mattheson, which supports this classification. Use the Branzly ad revenue, sponsorship and financial freedom calculators to model how a channel like MATTY MATHESON converts views into monthly income, sponsorship pricing and long-term wealth.

    How these numbers are produced

    Every figure on this page comes from the public YouTube Data API, refreshed each time MATTY MATHESON is searched on Branzly. Subscriber counts, view counts and video counts are reported directly by YouTube. Monthly views are an estimate: YouTube does not publish per-month analytics for channels you do not own, so Branzly reconstructs recent performance from the views of the channel's latest uploads, falling back to lifetime views divided by channel age when recent data is sparse. Revenue ranges are modelled estimates, not disclosed earnings, and actual payouts depend on monetisation status, watch time, ad formats, seasonality, audience geography and YouTube's revenue share. Nothing on this page is financial advice, and Branzly is not affiliated with or endorsed by MATTY MATHESON or YouTube.

    Food YouTube RPM and CPM explained

    Food channels like MATTY MATHESON sit in the Lifestyle / Vlogs RPM bracket. Advertisers pay more for audiences that buy — finance, business and tech pay the highest rates, while entertainment, gaming and music rely on huge view volume. Seasonality matters too: Q4 ad rates commonly run 30–50% higher than January.

    How Branzly estimates MATTY MATHESON YouTube earnings

    Every figure on this MATTY MATHESON channel earnings report comes from public YouTube Data API statistics — subscribers, lifetime views, video count and recent upload performance — refreshed when the report is opened. Estimates are modelled, not disclosed income, and not financial advice. Want to test your own assumptions? Open the YouTube money calculator or browse brands that already sponsor similar creators in the sponsors directory.

    Estimates only - not financial advice. Branzly is not affiliated with YouTube.

    MATTY MATHESON YouTube earnings and subscriber growth: quick answers

    How much does MATTY MATHESON earn on YouTube?

    Branzly estimates MATTY MATHESON YouTube earnings at roughly $749 to $2,195 per month, or about $8,995 to $26,342 per year from advertising, based on an estimated 535,417 monthly views and typical food CPM rates. Sponsorships, affiliate income and merchandise are not included and often exceed ad revenue.

    What is the MATTY MATHESON YouTube subscriber growth rate?

    MATTY MATHESON has 1,640,000 subscribers since launching in March 2006. That averages about 82,000 new subscribers per year, or roughly 225 per day across the channel's lifetime. Recent momentum is modelled in the Future projection tab above, where you can adjust the monthly growth assumption yourself.

    How many views does MATTY MATHESON get per month?

    Branzly estimates 535,417 views per month for MATTY MATHESON, reconstructed from the performance of its most recent uploads. Lifetime views stand at 249,709,035 across 833 videos, averaging about 299,771 views per video.

    What is the most viewed MATTY MATHESON video?

    The most viewed video currently visible for MATTY MATHESON is "One Pan Egg Bake for Breakfast, Lunch & Dinner | Cookin’ Somethin’" with 976,718 views.

    How much should a brand pay to sponsor MATTY MATHESON?

    Sponsorship pricing follows views rather than subscribers. With around 299,771 views per video, a dedicated integration on MATTY MATHESON would typically be priced on a cost-per-view basis for the food niche. Use the Branzly sponsorship rate calculator to model low, fair and premium rates.

    Researching MATTY MATHESON YouTube earnings, MATTY MATHESON YouTube subscriber growth, MATTY MATHESON YouTube income per month, how much does MATTY MATHESON make on YouTube? Every figure here is refreshed from the public YouTube Data API each time this report is opened.

    Turn MATTY MATHESON's income into financial freedom

    We have prefilled the monthly income with the estimate on this page. Change the savings rate and see how quickly that income buys the freedom to stop working, using the 4 percent rule.

    $
    %
    %
    Freedom number
    $265K
    Invested each month
    $589
    Freedom age
    50
    Passive income then
    $883/mo

    Saving 40 percent of that income reaches the freedom number in about 20 years, around age 50.

    Open the full financial freedom calculator

    Projections are estimates that ignore tax, inflation and market swings, and they are not financial advice.

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