Not So Little with Kendall Vertes YouTube Channel Earnings Report & Research

To answer how much does Not So Little with Kendall Vertes make, Branzly runs the channel's estimated 363.9K monthly views through the same ad revenue calculator used across the site: a Lifestyle / Vlogs RPM of $1.4-$4.1 from 2026 niche benchmarks, with the headline figure taken at the middle of that range ($2.8), the same RPM used in the home page calculator. That puts Not So Little with Kendall Vertes YouTube ad revenue at roughly $510 to $1,492 per month, or $6,114 to $17,906 per year from AdSense alone.

RPM is what the channel actually keeps per 1,000 views after YouTube's 45% revenue share, unfilled ad inventory and ad blockers, which is why these Not So Little with Kendall Vertes earnings figures sit far below the advertiser-side CPM quotes you may see elsewhere. Views from Tier 1 countries such as the United States, United Kingdom, Canada and Australia pay the most, while Shorts views pay a fraction of long-form RPM.

On top of ad revenue, we assume one integrated-mention sponsorship per month priced on 58.4K average views per video at a Lifestyle cost-per-view rate of $0.01 with a 1× niche multiplier — the identical model in our sponsorship calculator. That suggests a Not So Little with Kendall Vertes sponsored video is worth about $637 to $1,274, with a fair midpoint near $910.

Sponsorship pricing follows views and engagement, not subscriber count, so a large channel with a quiet video is still only paid for the views that video earns. Brands asking "how much does it cost to sponsor Not So Little with Kendall Vertes?" should expect dedicated videos to cost two to three times an integrated mention.

Channel-level deals work differently again. A retainer is an ongoing fee for a set of deliverables each month, not the sum of every slot the channel could sell, so pricing follows published size bands. With 1.1M subscribers, Not So Little with Kendall Vertes sits in the Macro (1M-5M subs) band, where retainers typically run $18,000 to $40,000 a month. Niche demand, engagement, cadence across 6 uploads a month and how much of the audience watches each upload decide where in that band a deal lands. Spread back across uploads, that adds about $4,279 of value to each video.

Put simply, Not So Little with Kendall Vertes YouTube earnings are estimated at roughly $19,147 to $38,714 per month when ad revenue, one sponsored integrated mention and a retainer are combined, or about $229.8K to $464.6K per year. Channels that publish more sponsored videos, sell merchandise or courses, run memberships, or earn affiliate commissions typically make more than this range.

Net worth estimates for YouTubers like Not So Little with Kendall Vertes usually start from several years of this yearly income, minus taxes, team costs and production spend. Treat any Not So Little with Kendall Vertes net worth figure as a planning range, not a disclosed number.

Not So Little with Kendall Vertes (@notsolittlepod) is a lifestyle YouTube channel that has published 87 videos and accumulated 5,076,431 lifetime views from an audience of 1,150,000 subscribers. The channel was created in December 2015, which makes it roughly 10 years and 11 months old, and it continues to publish content for viewers interested in lifestyle topics. In the creator's own words: "A weekly vlog-style talk show where Kendall Vertes navigates post-grad life in real time. She’s juggling parents as roommates, adjusting to life after college, and figuring out what it really means to be an adult. A lifelong dancer and sports lover, Kendall is channeling that same drive and discipline into this next chapter. She’s traveling, reconnecting with old friends, meeting new ones, and sha" Branzly analyses Not So Little with Kendall Vertes using public YouTube data so creators, brands and media buyers can understand the channel's size, output and likely earning power before they reach out, benchmark against it, or plan a collaboration.

Not So Little with Kendall Vertes has been on YouTube for approximately 10 years and 11 months, starting in December 2015. Across that period the channel has averaged around 9 uploads per year, which gives a useful signal about publishing consistency: channels that maintain a steady cadence typically build stronger session watch time and more predictable sponsorship inventory than channels that upload in bursts. Longevity also matters for advertisers, because an established back catalogue keeps generating views long after each video's launch week. With 87 videos in the library, Not So Little with Kendall Vertes earns a meaningful share of its monthly views from older content rather than from new uploads alone, and that evergreen tail is one reason estimated revenue for lifestyle channels can stay stable between releases.

Not So Little with Kendall Vertes currently has 1,150,000 subscribers, a figure that places the channel in the million-subscriber tier of YouTube creators. Total channel views stand at 5,076,431, and average views per video sit at approximately 58,350. The ratio of lifetime views to subscribers is about 4.4 views for every subscriber, which indicates an audience that is concentrated in the channel's regular, subscribed viewers. Branzly estimates recent activity at roughly 363,936 views per month based on the channel's most recent uploads and publishing history, which is the number our ad revenue calculator uses to model earnings.

The most-watched long-form video currently visible for Not So Little with Kendall Vertes is "The One Where Brooke Sets the Record Straight" with 125,249 views. On the Shorts side, "🍵🍵🍵" leads with 232,745 views. Top-performing titles are worth studying because they reveal which hooks, formats and topics the algorithm rewards for this audience. For brands, they also show the realistic ceiling of a sponsored placement: a dedicated integration on a channel of this size will usually land somewhere between the average video performance of 58,350 views and the outliers shown above.

Based on an estimated 363,936 monthly views and typical lifestyle CPM ranges, Not So Little with Kendall Vertes could earn roughly $509 to $1,492 per month from YouTube ad revenue, or approximately $6,114 to $17,905 per year. These figures reflect the AdSense share only. Most channels of this size also earn from brand sponsorships, affiliate links, memberships, merchandise and product sales, so total creator income is commonly several times the advertising estimate. Sponsorship value is usually priced per view rather than per thousand impressions, and lifestyle audiences typically command mid-range rates because of advertiser demand in that vertical.

Branzly classifies Not So Little with Kendall Vertes under the Lifestyle category using the channel's description, keywords, topic signals and the language of its best-performing uploads. Category matters more than raw subscriber count when estimating revenue: a lifestyle channel attracts a specific set of advertisers, and CPMs vary widely between verticals such as finance, software, education, gaming and entertainment. The channel lists US as its primary country, which further shapes its CPM because advertiser spend differs sharply between geographies. Public channel keywords include Kendall Vertes, Dance Moms, which supports this classification. Use the Branzly ad revenue, sponsorship and financial freedom calculators to model how a channel like Not So Little with Kendall Vertes converts views into monthly income, sponsorship pricing and long-term wealth.

Every figure on this page comes from the public YouTube Data API, refreshed each time Not So Little with Kendall Vertes is searched on Branzly. Subscriber counts, view counts and video counts are reported directly by YouTube. Monthly views are an estimate: YouTube does not publish per-month analytics for channels you do not own, so Branzly reconstructs recent performance from the views of the channel's latest uploads, falling back to lifetime views divided by channel age when recent data is sparse. Revenue ranges are modelled estimates, not disclosed earnings, and actual payouts depend on monetisation status, watch time, ad formats, seasonality, audience geography and YouTube's revenue share. Nothing on this page is financial advice, and Branzly is not affiliated with or endorsed by Not So Little with Kendall Vertes or YouTube.

Lifestyle channels like Not So Little with Kendall Vertes sit in the Lifestyle / Vlogs RPM bracket. Advertisers pay more for audiences that buy — finance, business and tech pay the highest rates, while entertainment, gaming and music rely on huge view volume. Seasonality matters too: Q4 ad rates commonly run 30–50% higher than January.

Every figure on this Not So Little with Kendall Vertes channel earnings report comes from public YouTube Data API statistics — subscribers, lifetime views, video count and recent upload performance — refreshed when the report is opened. Estimates are modelled, not disclosed income, and not financial advice. Want to test your own assumptions? Open the YouTube money calculator or browse brands that already sponsor similar creators in the sponsors directory.