Branzly
    this is MONSTERS profile picture

    this is MONSTERS

    @thisismonstersEntertainmentNetherlandsActive since May 2019
    Subscribers
    813,000
    Total views
    212,552,858
    Videos
    695
    Est. monthly views
    1,042,793
    Grade
    12,300th
    SB Rank
    615th
    Subscribers Rank
    4,704th
    Views Rank
    61st
    US Rank
    12th
    Category Rank

    this is MONSTERS YouTube Channel Earnings Report & Research

    EntertainmentActive since May 2019.

    Live this is MONSTERS YouTube earnings, subscriber growth and view statistics: 813.0K subscribers, 212.6M lifetime views and an estimated 1.0M views per month.

    8,130
    Subscribers for the last 30 days
    1,042,793
    Views for the last 30 days
    $729 - $2,815
    Monthly Estimated Earnings
    $8,759 - $33,786
    Yearly Estimated Earnings

    this is MONSTERS channel insights

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    How much does this is MONSTERS make on YouTube?

    this is MONSTERS YouTube earningsLowMidHigh
    Ad revenue per month$730$1,773$2,816
    Sponsorship per video (integrated mention)$2,055$2,936$4,110
    Channel partner retainer per month$10,833$15,475$21,665
    Estimated total per month (1 sponsored video)$13,618$20,184$28,591
    Estimated total per year$163.4K$242.2K$343.1K

    YouTube ad earnings only

    Sponsors, retainers, memberships, products and affiliates excluded

    Modelled 90 days

    $5,474

    Modelled across the latest 90-day period from the channel's estimated monthly views, with cumulative earnings shown from day one to day 90. The graph applies the $1.7 RPM in USD; it excludes sponsors and every other income source, and is not a creator-disclosed payout.

    this is MONSTERS modelled monthly earnings mix

    How the middle estimate is divided across YouTube ads, one integrated sponsorship, and an ongoing channel partnership.

    $20,184modelled per month
    1. YouTube ad revenue8.8%
    2. One integrated sponsorship14.5%
    3. Channel partner retainer76.7%
    #CategoryMonthly valueShare
    1YouTube ad revenue$1,7738.8%
    2One integrated sponsorship$2,93614.5%
    3Channel partner retainer$15,47576.7%

    Planning model only, not disclosed income. The sponsorship slice assumes one sponsored video; the separate ad earnings graph above excludes sponsors and retainers.

    this is MONSTERS is estimated to earn $13,618 to $28,591 a month from ads, one sponsorship and a channel retainer. Test it in the YouTube ad revenue calculator — full methodology below.

    this is MONSTERS growth roadmap

    Estimated subscriber growth, upcoming view milestones and the sponsorship tiers this channel is heading towards, based on its current pace.

    Subscribers per month

    +7,209

    About 902,730 subscribers in 12 months

    Views per month

    +1,042,793

    Growing about 0.7% per month

    Current sponsor tier

    Mid-tier partner

    $6,000 - $20,000 per sponsored video

    Next subscriber milestones

    Estimated time to each milestone at the current pace.

    1,000,000 subscribers~2.1 years

    Gold Play Button

    5,000,000 subscribers~20 years

    Household name

    10,000,000 subscribers~28 years

    Diamond Play Button

    Next view milestones

    Lifetime view targets and when they should land.

    500,000,000 views~13 years
    1,000,000,000 views~23 years
    5,000,000,000 views~44 years

    Next sponsorship tiers

    Typical rates brands pay per sponsored video as this is MONSTERS reaches each subscriber tier.

    Premium partner

    $15,000 - $50,000 per video

    From 1,000,000 subscribers · ~2.1 years

    Flagship partner

    $40,000 - $150K per video

    From 5,000,000 subscribers · ~20 years

    Campaign headliner

    $100K - $300K per video

    From 10,000,000 subscribers · ~28 years

    Roadmap figures are estimates modelled from public subscriber, view and upload data. They are not financial advice or guaranteed outcomes.

    How much could this is MONSTERS potentially make from channel memberships?

    We found no public sign that this is MONSTERS has the Join button switched on, so the figures below are what memberships could be worth if they were enabled, not money being earned today. What we can do is model it. The sum is simple: estimated paying members × average membership price, less the 30% YouTube keeps on every membership payment.

    Where memberships appear on YouTube

    T

    this is MONSTERS

    813.0K subscribers

    Join£
    This is the Join button, sitting next to Subscribe on this is MONSTERS's channel page. When a viewer clicks it they pick a monthly tier and pay through YouTube. That recurring payment is the membership revenue modelled below.
    Typical tier ladder:$4.99/mo$9.99/mo$24.99/mo
    this is MONSTERS membership earningsLowMidHigh
    Members converting from subscribers0.10%0.20%0.38%
    Estimated paying members8131,6263,089
    Average membership price$7.69$7.69$7.69
    Members revenue per month (before YouTube cut)$6,252$12,504$23,754
    Creator keeps after YouTube's 30% cut$4,376$8,753$16,628
    Membership earnings per year$52,517$105K$199.5K

    The working, step by step

    1. Start with a Entertainment benchmark conversion of 0.20% of subscribers paying for a membership.
    2. Adjust for audience size: at 813.0K subscribers we apply a 1× factor, because very large audiences contain far more passive viewers.
    3. Adjust for loyalty: 1.0M monthly views against that subscriber base gives a 1× factor.
    4. That lands on an expected 0.20% conversion, or about 1,626 paying members. The low case halves it, the high case is roughly double, covering the spread seen across real channels.
    5. Price each member at the blended $7.69 average across a standard tier ladder: $4.99 (70% of members), $9.99 (22% of members), $24.99 (8% of members).
    6. Multiply members by price, then take off YouTube's 30% cut to get what this is MONSTERS actually keeps: $8,753 a month in the mid case, or $105K a year.

    Until this is MONSTERS switches the Join button on, membership income is zero regardless of the numbers above. Channels that run members-only videos, Discord perks or loyalty badges usually sit at the high end, while channels that enable memberships and never mention them sit below the low case. These are planning estimates from public data, not disclosed earnings, and not financial advice.

    this is MONSTERS channel history

    this is MONSTERS opened its YouTube channel on 5 May 2019, which makes it 7 years and 6 months old. Across that run it has published 695 videos and collected 212.6M lifetime views. YouTube does not publish historic snapshots, so the year by year split below is modelled from those lifetime totals using a standard growth curve.

    Started

    May 2019

    Years active

    7

    Uploads per year

    99

    Lifetime views

    212.6M

    Growth over time

    Dotted lines and faded bars show a projection for next year based on the current pace, not real figures.

    YearViews that yearTotal viewsSubscribersUploads that yearEstimated ad earnings
    20193.6M3.6M13.8K57(57)$30,387 - $117.2K
    20205.6M9.2M35.3K63(120)$47,100 - $181.7K
    20218.7M17.9M68.5K71(191)$73,005 - $281.6K
    202213.5M31.4M120.1K79(270)$113.2K - $436.5K
    202320.9M52.3M199.9K89(359)$175.4K - $676.5K
    202432.4M84.6M323.7K100(459)$271.9K - $1M
    202550.2M134.8M515.6K112(571)$421.4K - $1.6M
    202677.8M212.6M813.0K124(695)$653.1K - $2.5M
    2027(projected)77.8M290.3M1.1M124(819)$653.1K - $2.5M

    The strongest stretch on record is 2026, with an estimated 77.8M views and roughly $653.1K to $2.5M in ad revenue for the year.

    Past earnings peaks

    These are the biggest performing uploads we can see for this is MONSTERS, with the ad revenue each one is estimated to have generated.

    • Wrath of the Gang Mom : Mary Thompson

      Wrath of the Gang Mom : Mary Thompson

      479.6K views · 24 September 2026

      $335 - $1,294

    • An Alien in Human Skin : JonThomas Cloud

      An Alien in Human Skin : JonThomas Cloud

      392.3K views · 7 September 2026

      $274 - $1,059

    • The FBI's Least Wanted : Kimberly Kessler

      The FBI's Least Wanted : Kimberly Kessler

      307.4K views · 17 August 2026

      $215 - $829

    • The Death of the Missoula Mauler : Wayne Nance

      The Death of the Missoula Mauler : Wayne Nance

      276.1K views · 31 August 2026

      $193 - $745

    • He Didn't Practice What He Preached : James Flanders

      He Didn't Practice What He Preached : James Flanders

      247.6K views · 21 September 2026

      $173 - $668

    Lifetime views, subscriber counts and upload dates come straight from YouTube. The yearly split and every earnings figure here are estimates built from public data, not disclosed earnings, and not financial advice.

    Want the full record? See the this is MONSTERS channel history with every report, name change and earnings figure over time.

    this is MONSTERS AdSense monetisation

    Checking…

    Channel tags

    7
    horrormonstercrimemurderkillerserial killertrue crime

    Compare this is MONSTERS with another channel

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    this is MONSTERS YouTube earnings, income and channel analysis: the full guide

    How much does this is MONSTERS make on YouTube per month?

    To answer how much does this is MONSTERS make, Branzly runs the channel's estimated 1.0M monthly views through the same ad revenue calculator used across the site: a Entertainment RPM of $0.7-$2.7 from 2026 niche benchmarks, with the headline figure taken at the middle of that range ($1.7), the same RPM used in the home page calculator. That puts this is MONSTERS YouTube ad revenue at roughly $730 to $2,816 per month, or $8,759 to $33,786 per year from AdSense alone.

    RPM is what the channel actually keeps per 1,000 views after YouTube's 45% revenue share, unfilled ad inventory and ad blockers, which is why these this is MONSTERS earnings figures sit far below the advertiser-side CPM quotes you may see elsewhere. Views from Tier 1 countries such as the United States, United Kingdom, Canada and Australia pay the most, while Shorts views pay a fraction of long-form RPM.

    How much does this is MONSTERS charge for a sponsorship?

    On top of ad revenue, we assume one integrated-mention sponsorship per month priced on 305.8K average views per video at a Gaming / Entertainment cost-per-view rate of $0.01 with a 0.8× niche multiplier — the identical model in our sponsorship calculator. That suggests a this is MONSTERS sponsored video is worth about $2,055 to $4,110, with a fair midpoint near $2,936.

    Sponsorship pricing follows views and engagement, not subscriber count, so a large channel with a quiet video is still only paid for the views that video earns. Brands asking "how much does it cost to sponsor this is MONSTERS?" should expect dedicated videos to cost two to three times an integrated mention.

    this is MONSTERS brand deals and channel partner retainers

    Channel-level deals work differently again. A retainer is an ongoing fee for a set of deliverables each month, not the sum of every slot the channel could sell, so pricing follows published size bands. With 813.0K subscribers, this is MONSTERS sits in the Large (500K-1M subs) band, where retainers typically run $10,000 to $22,000 a month. Niche demand, engagement, cadence across 3 uploads a month and how much of the audience watches each upload decide where in that band a deal lands. Spread back across uploads, that adds about $5,158 of value to each video.

    this is MONSTERS net worth and yearly YouTube income

    Put simply, this is MONSTERS YouTube earnings are estimated at roughly $13,618 to $28,591 per month when ad revenue, one sponsored integrated mention and a retainer are combined, or about $163.4K to $343.1K per year. Channels that publish more sponsored videos, sell merchandise or courses, run memberships, or earn affiliate commissions typically make more than this range.

    Net worth estimates for YouTubers like this is MONSTERS usually start from several years of this yearly income, minus taxes, team costs and production spend. Treat any this is MONSTERS net worth figure as a planning range, not a disclosed number.

    Who is this is MONSTERS on YouTube?

    this is MONSTERS (@thisismonsters) is a entertainment YouTube channel that has published 695 videos and accumulated 212,552,858 lifetime views from an audience of 813,000 subscribers. The channel was created in May 2019, which makes it roughly 7 years and 6 months old, and it continues to publish content for viewers interested in entertainment topics. In the creator's own words: "Monsters tells the true crime stories of some of the worst people on the planet. Serial killers, murderers, cult leaders and predators all have a spot on my channel." Branzly analyses this is MONSTERS using public YouTube data so creators, brands and media buyers can understand the channel's size, output and likely earning power before they reach out, benchmark against it, or plan a collaboration.

    How long has this is MONSTERS been active?

    this is MONSTERS has been on YouTube for approximately 7 years and 6 months, starting in May 2019. Across that period the channel has averaged around 99 uploads per year, which gives a useful signal about publishing consistency: channels that maintain a steady cadence typically build stronger session watch time and more predictable sponsorship inventory than channels that upload in bursts. Longevity also matters for advertisers, because an established back catalogue keeps generating views long after each video's launch week. With 695 videos in the library, this is MONSTERS earns a meaningful share of its monthly views from older content rather than from new uploads alone, and that evergreen tail is one reason estimated revenue for entertainment channels can stay stable between releases.

    this is MONSTERS subscriber count and audience size

    this is MONSTERS currently has 813,000 subscribers, a figure that places the channel in the established mid-tier tier of YouTube creators. Total channel views stand at 212,552,858, and average views per video sit at approximately 305,831. The ratio of lifetime views to subscribers is about 261.4 views for every subscriber, which indicates a strong reach beyond the subscribed audience, typically driven by search, suggested video placements or Shorts distribution. Branzly estimates recent activity at roughly 1,042,793 views per month based on the channel's most recent uploads and publishing history, which is the number our ad revenue calculator uses to model earnings.

    Most viewed videos and Shorts on this is MONSTERS

    The most-watched long-form video currently visible for this is MONSTERS is "Wrath of the Gang Mom : Mary Thompson" with 479,582 views. The channel has no recent Shorts in the sampled uploads, so its reach is driven mainly by long-form content. Top-performing titles are worth studying because they reveal which hooks, formats and topics the algorithm rewards for this audience. For brands, they also show the realistic ceiling of a sponsored placement: a dedicated integration on a channel of this size will usually land somewhere between the average video performance of 305,831 views and the outliers shown above.

    Estimated this is MONSTERS YouTube earnings

    Based on an estimated 1,042,793 monthly views and typical entertainment CPM ranges, this is MONSTERS could earn roughly $729 to $2,815 per month from YouTube ad revenue, or approximately $8,759 to $33,786 per year. These figures reflect the AdSense share only. Most channels of this size also earn from brand sponsorships, affiliate links, memberships, merchandise and product sales, so total creator income is commonly several times the advertising estimate. Sponsorship value is usually priced per view rather than per thousand impressions, and entertainment audiences typically command mid-range rates because of advertiser demand in that vertical.

    What niche and category is this is MONSTERS in?

    Branzly classifies this is MONSTERS under the Entertainment category using the channel's description, keywords, topic signals and the language of its best-performing uploads. Category matters more than raw subscriber count when estimating revenue: a entertainment channel attracts a specific set of advertisers, and CPMs vary widely between verticals such as finance, software, education, gaming and entertainment. The channel lists NL as its primary country, which further shapes its CPM because advertiser spend differs sharply between geographies. Public channel keywords include horror, monster, crime, murder, killer, serial killer, true crime, which supports this classification. Use the Branzly ad revenue, sponsorship and financial freedom calculators to model how a channel like this is MONSTERS converts views into monthly income, sponsorship pricing and long-term wealth.

    How these numbers are produced

    Every figure on this page comes from the public YouTube Data API, refreshed each time this is MONSTERS is searched on Branzly. Subscriber counts, view counts and video counts are reported directly by YouTube. Monthly views are an estimate: YouTube does not publish per-month analytics for channels you do not own, so Branzly reconstructs recent performance from the views of the channel's latest uploads, falling back to lifetime views divided by channel age when recent data is sparse. Revenue ranges are modelled estimates, not disclosed earnings, and actual payouts depend on monetisation status, watch time, ad formats, seasonality, audience geography and YouTube's revenue share. Nothing on this page is financial advice, and Branzly is not affiliated with or endorsed by this is MONSTERS or YouTube.

    Entertainment YouTube RPM and CPM explained

    Entertainment channels like this is MONSTERS sit in the Entertainment RPM bracket. Advertisers pay more for audiences that buy — finance, business and tech pay the highest rates, while entertainment, gaming and music rely on huge view volume. Seasonality matters too: Q4 ad rates commonly run 30–50% higher than January.

    How Branzly estimates this is MONSTERS YouTube earnings

    Every figure on this this is MONSTERS channel earnings report comes from public YouTube Data API statistics — subscribers, lifetime views, video count and recent upload performance — refreshed when the report is opened. Estimates are modelled, not disclosed income, and not financial advice. Want to test your own assumptions? Open the YouTube money calculator or browse brands that already sponsor similar creators in the sponsors directory.

    Estimates only - not financial advice. Branzly is not affiliated with YouTube.

    this is MONSTERS YouTube earnings and subscriber growth: quick answers

    How much does this is MONSTERS earn on YouTube?

    Branzly estimates this is MONSTERS YouTube earnings at roughly $729 to $2,815 per month, or about $8,759 to $33,786 per year from advertising, based on an estimated 1,042,793 monthly views and typical entertainment CPM rates. Sponsorships, affiliate income and merchandise are not included and often exceed ad revenue.

    What is the this is MONSTERS YouTube subscriber growth rate?

    this is MONSTERS has 813,000 subscribers since launching in May 2019. That averages about 116,143 new subscribers per year, or roughly 318 per day across the channel's lifetime. Recent momentum is modelled in the Future projection tab above, where you can adjust the monthly growth assumption yourself.

    How many views does this is MONSTERS get per month?

    Branzly estimates 1,042,793 views per month for this is MONSTERS, reconstructed from the performance of its most recent uploads. Lifetime views stand at 212,552,858 across 695 videos, averaging about 305,831 views per video.

    What is the most viewed this is MONSTERS video?

    The most viewed video currently visible for this is MONSTERS is "Wrath of the Gang Mom : Mary Thompson" with 479,582 views.

    How much should a brand pay to sponsor this is MONSTERS?

    Sponsorship pricing follows views rather than subscribers. With around 305,831 views per video, a dedicated integration on this is MONSTERS would typically be priced on a cost-per-view basis for the entertainment niche. Use the Branzly sponsorship rate calculator to model low, fair and premium rates.

    Researching this is MONSTERS YouTube earnings, this is MONSTERS YouTube subscriber growth, this is MONSTERS YouTube income per month, how much does this is MONSTERS make on YouTube? Every figure here is refreshed from the public YouTube Data API each time this report is opened.

    Turn this is MONSTERS's income into financial freedom

    We have prefilled the monthly income with the estimate on this page. Change the savings rate and see how quickly that income buys the freedom to stop working, using the 4 percent rule.

    $
    %
    %
    Freedom number
    $319K
    Invested each month
    $709
    Freedom age
    50
    Passive income then
    $1,063/mo

    Saving 40 percent of that income reaches the freedom number in about 20 years, around age 50.

    Open the full financial freedom calculator

    Projections are estimates that ignore tax, inflation and market swings, and they are not financial advice.

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